Advertisement

DNERO & Bits of Stock Team Up to Offer Wealth-Building Rewards to Hispanic Market

Gaby M. Rojas

The companies are on a mission to get more Hispanics investing.

DNERO, the digital wallet offering financial services for the Hispanic market, and Bits of Stock, the platform that powers Stock Rewards & loyalty programs, have announced a partnership that will allow users to earn fractional shares of stock on everyday purchases.

The DNERO App will be the first platform dedicated to empowering Hispanic wealth-building via Stock Rewards. Starting next month, DNERO users will be able to automatically earn Stock Rewards on qualifying purchases made with their DNERO debit card, with up to 10 percent back at over 10,000 top brands and merchants. The next-generation rewards offering will be powered by the Bits of Stock Growth Rewards APIā„¢.

According to a recent CNBC survey, only 28 percent of Latino families in the US are invested in the Stock Market, compared to 61 percent of white families. DNERO CEO, Carlos Orellana, believes Stock Rewards will set our business apart by incentivizing more Hispanics to learn how to build wealth.

“By offering rewards in the form of fractional shares of stock, we can provide an entry point for under-invested members of our community to start building wealth,” said Orellana. “We’re thrilled to partner with Bits of Stock to offer this innovative reward that will strengthen our relationship with our market and provide real value for our community members.”

“DNERO is an ideal partner,” says Arash Asady, CEO of Bits of Stock. “As a mission-driven startup, we’re proud that they’re leveraging our technology to empower financial wellness and help us build the ownership economy.”

Advertisement

Advertisement

Advertisement

Latest Stories...

Funding & Finance

10 Creative Ways to Secure Funding in Tough Times

Tiaera Walker — February 9, 2025

Creating a Plastic-Free Future

BamBhu Innovation — February 7, 2025

How Trump’s New Tariffs Impact Small Businesses

Tiaera Walker — February 6, 2025

Five young Black women standing with their arms around each other smiling for the camera

Black Girl Vitamins Fitness Tour Celebrates Black History Month

MBE Magazine Staff — February 5, 2025

Business trends written in yellow on a black chalkboard

2025 Business Trends Every Entrepreneur Should Know

Tiaera Walker — January 29, 2025

Brick wall with a hole in the middle and money floating in the hole

Breaking Barriers to Funding

J.R. Henry — January 29, 2025

Mosaic outlines of a diverse group of people with Why It Still Matters overlaid on it

The Future of Diversity, Equity, and Inclusion

Michele Joseph — January 29, 2025

Creating Your 2025 Marketing Plan

J.R. Henry — January 26, 2025

Advertisement