Advertisement

Cástulo de la Rocha Receives Highest Honor at USHCC Awards Gala

MBE Magazine Staff
Castulo de la Rocha USHCC

The U.S. Hispanic Chamber of Commerce (USHCC) awarded Cástulo de la Rocha, president and CEO of AltaMed, with one of the highest honors given by the Mexican government to individuals who have dedicated their lives to helping and empowering Mexican communities abroad.

At the 45th Annual USHCC National Conference Awards Gala on October 8, de la Rocha was honored with the Ohtli Award for his lifelong commitment to serve and provide essential health services to the most vulnerable communities in California. The award recognizes significant contributions to community leadership, advocacy, and efforts to preserve Mexican culture. 

Other award recipients were:

2024 CHAMBERS OF THE YEAR

Chamber of the Year, Small CategoryFirst Coast Hispanic Chamber of Commerce

Chamber of the Year, Medium Category – Rio Grande Valley Hispanic Chamber of Commerce

Chamber of the Year, Large Category Maryland Hispanic Chamber of Commerce

2024 INDIVIDUAL CATEGORIES

Hispanic Businessperson of the Year – Mercedes Enrique, CMS Corporation 

Hispanic Veteran-Owned Business of the Year – Richard Fierro, Atrevida Beer Co.

LGBTQ+ Advocate of the Year – Daneya Esgar, Pueblo County Commissioner Colorado  

Educational Fund Advocate of the Year – Sharu Goodwyn, ODP Corporation

Hector Barreto, Sr. “Con Ganas” Award – Jeanette Prenger, Ecco Select

2024 CORPORATION OF THE YEAR

Corporation of the Year – Toyota Motor North America

Advertisement

Advertisement

Advertisement

Latest Stories...

8 Proven Advertising Strategies for Small Businesses
Marketing & Branding

8 Proven Advertising Strategies for Small Businesses

Emma Radebaugh — October 8, 2025

Digital authority is the digital handshake that convinces people to trust you before they’ve met you.
Marketing & Branding

Turning Professional Expertise into Digital Authority

Myrtle Bautista — October 8, 2025

Five Ways to Protect Your Bottom Line in the Age of AI
Digital Transformation

Five Ways to Protect Your Bottom Line in the Age of AI

Joe Curcillo — October 2, 2025

Maria Trochimezuk, Founder of Bravo Story and IOScholarships

Hispanic Heritage Month: Bridging Stories and Scholarships

The National Minority Supplier Development Council — September 28, 2025

M&F Bank, North Carolina’s only Community Development Financial Institution (CDFI) and minority-owned bank, awarded a $10,000 grant to Greensboro business owner Nandrea Ward, founder of Outsource Marketing Solutions.

M&F Bank Awards $10,000 Grant to Greensboro Small Business 

MBE Magazine Staff — September 26, 2025

Picking the Right Time To Advocate for Introverted Employees

Picking the Right Time to Advocate for Introverted Employees

Emma Radebaugh — September 24, 2025

The 3–2–1 Reset

Shock to the System: Reviving Decision-Making in a VUCA World

Maartje van Krieken — September 24, 2025

Advertisement