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Kevin Hart’s Gran Coramino® Tequila to Support 50 Black and LatinX Small Business Owners Across the U.S. 

Tech people

Gran Coramino® Tequila, an ultra-premium tequila founded by entrepreneur Kevin Hart and 11th-generation tequila maker, Juan Domingo Beckmann, has launched applications for The Coramino Fund, the brand’s giveback program, with U.S. impact partner Local Initiatives Support Corporation (LISC). The Coramino Fund supports Black and Latinx entrepreneurs across the U.S. with $10,000 grants as well as learning opportunities.

Gran Coramino Tequila donates $1 for every bottle sold to support Black and Latinx entrepreneurs and small business owners across the U.S. and in Mexico. The next round of entrepreneurship programming in Jalisco, Mexico will launch in early 2024.

In its inaugural year, The Coramino Fund received over 20,000 applicants from every state and supported 50 entrepreneurs with $10,000 grants to fuel the growth of their small businesses — three of these entrepreneurs are pictured above. Martin Boyd Jr., owner and founder of Redemption Body Wellness noted, “For me as a business owner, the hardest thing to secure is new staff members while also expanding programs for the community, especially for youth and elders. This grant gives me the opportunity to do just that.”

Hart notes, “The Coramino Fund is not just about grants — it’s about building a legacy of economic empowerment and generational success. The impact our first year of collaboration with LISC had on Black and Latinx small business owners was inspiring to see. With this new round of support, we’re continuing to help break the barriers that have held talented entrepreneurs back from achieving their dreams.”

“The Coramino Fund is not merely a financial boost for small businesses; it’s a transformative force for aspiring entrepreneurs,” says Michael T. Pugh, LISC CEO. “We’re eager to continue leveling the playing field for under-resourced Black and Latinx small business owners. Together with Gran Coramino Tequila, we are supporting sustainable businesses, quality jobs and economic growth that will enrich lives and uplift communities across the nation.”

Grant recipients will be announced in early 2024.

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